Customer relationship management software (CRM) is usually described in generic terms as a tool overseeing the enterprise’s interactions with customers. While this is basically correct, it fails to ...

AMR Research predicts that growth in the CRM market will exceed 40% per year over the next several years. That phenomenal expectation helps explain why enterprise resource planning (ERP) firms, whose ...

Editorial Note: Forbes Advisor may earn a commission on sales made from partner links on this page, but that doesn't affect our editors' opinions or evaluations. A customer relationship management ...

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. Even if you believe you’ve developed the best product ...

Finding themselves sweating in the current gloomy economic climate, companies are especially eager to harness their wild customer relationship management (CRM) data to maximize their marketing dollars ...

CDP vendors owe a lot to the popularity of analytical CRM platforms. Salesforce created the customer relationship management (CRM) software market as we know it today, and with the rise of Salesforce ...

Editor-in-Chief of Crmguru.com, Bob Thompson and Paul Berger, Professor of Marketing and Quantitative Methods at the School of Management, Boston University have predicted that Analytical CRM will ...

NEW DELHI: The students of the FORE School of Management have come up with an Analytical Customer Relationship Management (CRM) package. Developed under the guidance of Dr S Chandrasekhar, chair ...

eWEEK content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More. Siebel Systems Inc.s purchase of nQuire Software Inc. last ...

European retail banks, in common with those across the world, are reviewing their planned investments in the light of the economic downturn. Now, more than ever, they have to invest intelligently in ...