No Prime? No problem. Fans in the Green Bay-Appleton media market can watch the Packers Wild Card game on NBC 26 Saturday night.

NBC’s Jason Garrett is eyeing a return to the sidelines. The former Dallas Cowboys head coach has spent the last several years with NBC, serving as a studio analyst on the network’s NFL pregame show Football Night in America,

Following a regular season when no dominant team emerged from either the AFC or the NFC, the championship race is wide open. The Kansas City Chiefs, who made five Super Bowls in the last six years, winning three times, did not even make the playoffs. Neither did the Detroit Lions, the NFC's top seed last season.

The Seahawks and 49ers got a prime, isolated stage with fewer competing games, plus broader distribution across multiple platforms. That helped create a “must-watch” window for casual viewers who may not have been planning their weekend around NFC West playoff math.

The NFL has averaged 18.7 million viewers per game this season, marking the second-highest average since 1988.

The 2025 NFL regular season is over and the playoffs start this weekend. Week 18 saw a few games come down to the wire, highlighted by a Sunday Night Football game between the Steelers and Ravens that decided the AFC North champion.