Lip liner has become one of the most in-demand makeup products, with Google search interest around the product up 52% over the past year. And judging by the sheer amount of lip liners that have passed ...

On an early September morning in New York City, Hailey Bieber’s beauty brand, Rhode, was a few hours away from launching at ...

Canal Street Antique Mall in Lawrence, Massachusetts delivers that sensation on an industrial scale. Housed in a magnificent brick mill building that practically screams “New England heritage,” this ...

It was probably the name that first caught your attention. Can a trend with such an unappealing name really succeed? The ...

As a first step, cleansing balms help remove oil-soluble skin-care products, like makeup, while a regular water-based facial ...

Prepare for a fashion revolution in 2026 as Pinterest predicts the demise of the clean-girl aesthetic, making way for bold maximalism and self-expression in both style and beauty.

There’s a buzz in the beauty community. After years of the clean-girl aesthetic reigning supreme - from stripped-back makeup to monochrome fashion - the tides are officially changing. Enter: ...

THE “clean girl” aesthetic has been a glowing success for years – and it’s showing no signs of scrubbing off. Searches for the look, which centres on stripped-back beauty and pared-down fashion, hit a ...

Glossy lips have reigned supreme for the past couple of years, but blurred lips are the latest cool-girl makeup trend taking over our social media feeds. Inspired by the aesthetic of makeup artist ...

Aditya Madiraju went from a high-paying finance job to walking in Paris Fashion Week and filming beauty content for his 5 million followers across platforms fernando-rodriguez Aditya Madiraju started ...